O'Clock 11.10.11 - 08.01.12

We have produced an enormous 12.5 square metre Blueware tile piece especially for Patricia Urquiola's 'O'Clock. Time Design. Design Time' exhibition at the Triennale design museum in Milan.

The Triennale design museum in Milan presents 'O’clock. Time Design, Design Time', a show which explores the relationship between time and design. Curated by Silvana Annicchiarico and Jan van Rossem, with the exhibition layout conceived by Spanish-designer Patricia Urquiola, the installations, products, art pieces, site-specific works and videos on show created by international artists and designers, each try to answer such questions as: 'how can time be measured?', 'how can passing time be shown?' and 'how can time be experienced?'.

While figurative art, cinema and photography have developed a long, in-depth reflection about time, design has instead often addressed the subject by merely confining it to the categories of accuracy, measurability and functionality. Yet, the relations between time and design are much more complex and can reveal surprising perspectives, both aesthetically and functionally. All of the exhibits address topics such as the passing of time, ever-changing time, perishing, sometimes in a humorous manner, sometimes poetically, sometimes meditatively and sometimes critically.

More than 70 timepieces chosen from existing collections, as well as specially commissioned works for this occasion at the triennale are on show including 'real time' clock by Maarten Baas, the water clock by Kouichi Okamoto of Kyouei Design, 'Self Printed Designs' by Oscar Diaz, 'Eternity' by Alicia Eggert and Mike Fleming, the 'Sasa Clock' by Thorunn Arnadottir and 'Beautiful Sunflower Panerai Painting' by Damien Hirst. In this scenario, where time is dulled into the present, the exhibition displays multiple perspectives of time, its incessant bustle, and its passing by.


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